1. U.S. K-12 Education Market Overview
1.1 Definitions and Scope
2. U.S. K-12 Education Market – Executive Summary
2.1 Market Revenue, Market Size and Key Trends by Company
2.2 Key trends By Product Type
2.3 Key trends segmented by Geography
3. U.S. K-12 Education Market ??Market Landscape
3.1 Comparative Analysis
3.1.1 Product/Company Benchmarking-Top 5 Companies
3.1.2 Top 5 Financial Analysis
3.1.3 Market Value Split by Top 5 Companies
3.1.4 Patent Analysis
3.1.5 Pricing Analysis (Comparison of General Price Offerings in the Market)
4. U.S. K-12 Education Market ??Industry Market Entry Scenario Premium (Premium)
4.1 Regulatory Scenario
5. U.S. K-12 Education Market ??Startup Company Scenario (Premium)
5.1 Venture Capital and Funding Scenario
5.2 Startup Company Analysis
6. U.S. K-12 Education Market Analysis (Enterprise License)
6.1 Ease of Doing Business Index
6.2 Case Studies
6.3 Customer Analysis
6.4 Market Share By Product Type
6.5 Market Share By Sales Channel
6.6 Market Share By Vehicle Type
6.7 Market Share By Country
6.8 Competition Matrix
7. U.S. K-12 Education Market – Market Forces
7.1 Market Drivers
7.2 Market Constraints
7.3 Porters five force model
7.3.1 Bargaining power of suppliers
7.3.2 Bargaining powers of customers
7.3.3 Threat of new entrants
7.3.4 Rivalry among existing players
7.3.5 Threat of substitutes
8. U.S. K-12 Education Market ??By Strategic Analysis (Market Size -$Million/Billion)
8.1 Value Chain Analysis
8.2 Opportunities Analysis
8.3 Product Life Cycle/Market Life Cycle Analysis
8.4 Suppliers and Distributors
9. U.S. K-12 Education Market ??By School (Market Size -$Million/Billion)
9.1 Public K-12 Education
9.2 Private K-12 Education
9.3 Online K-12 Education
10. U.S. K-12 Education Market ??By Grade (Market Size -$Million/Billion)
10.1 Kindergarten, Elementary (1-5)
10.2 Middle School (6-8)
10.3 High school (9-12)
11. U.S. K-12 Education Market ??By Method (Market Size -$Million/Billion)
11.1 Blended/instructor led training
11.2 Computer/web based training
11.3 Text books/self-study material
11.4 Video/audio recording
11.5 Simulation based training
12. U.S. K-12 Education Market ??By Model/Platform (Market Size -$Million/Billion)
12.1 Gamification
12.2 Big Data & Analytics
12.3 LMS / Virtual Learning Environments
12.4 Other
13. U.S. K-12 Education Market ??By Discipline (Market Size -$Million/Billion)
13.1 Mathematics
13.2 Science
13.3 Social Studies
13.4 Music
13.5 Art
13.6 World languages
13.7 High School Electives
14. U.S. K-12 Education Market ??By Vehicle Type (Market Size -$Million/Billion)
14.1 Ed-tech companies
14.2 Educational institutions
14.3 Online courses
14.4 Others
15. U.S. K-12 Education Market – Market Entropy
15.1 New product launches
15.2 M&A's, collaborations, JVs and partnerships
16. U.S. K-12 Education Market ??Industry Competition Landscape (Premium)
16.1 Market Share Global
16.2 Market Share ??Top Regions
17. U.S. K-12 Education Market ??Key Company List by Country Premium (Premium)
18. U.S. K-12 Education Market – Company Analysis
18.1 American Public Education
18.2 McGraw-Hill Education
18.3 Pearson Education Inc.
18.4 K12 Inc.
18.5 Blackboard Inc.
18.6 Chegg Inc.
18.7.Stride Inc.
18.8.Newsela
18.9.Instructure Inc. (Canvas)
18.10.Edmentum
Report Description
Overview
미국 K-12 교육 시장은 공립, 사립, 온라인 교육을 포함한 학교 유형, 학년별 구분, 교육 방식 및 플랫폼에 따라 세분화되며, 제품 유형, 판매 채널, 지역별 시장 점유율도 함께 분석됩니다. 시장 진입 및 스타트업 시나리오, 포터의 경쟁 요인 분석, 경쟁사 벤치마킹과 재무 분석이 포함되어 있으며, 주요 트렌드는 제품 및 지역별로 구체적으로 구분됩니다.
Segment
교육 방식은 블렌디드, 웹 기반, 자습서, 시뮬레이션 기반으로 구성되며, 플랫폼은 게임화, 데이터 분석, LMS 등으로 분류됩니다. 교육 과목은 수학, 과학, 사회, 예체능, 외국어 및 고등학교 선택 과목으로 나뉘고, 주요 최종 사용자는 에듀테크 기업, 교육기관, 온라인 플랫폼 등입니다. 경쟁 분석에는 시장 점유율, 가격 전략, 특허 등록 현황 등이 포함되며, 주요 기업의 전략적 움직임도 다루어집니다.
Key Takeaways
디지털 전환과 교육 기술의 발전이 미국 K-12 교육 시장 성장을 이끌고 있습니다. 공공교육의 디지털화와 함께 사교육 및 온라인 과정 수요가 빠르게 증가하고 있습니다. 주요 기업은 LMS, AI 기반 학습 솔루션에 주력하고 있으며, 지역별로 교육 투자의 차이가 뚜렷하게 나타납니다. 시장 진입 장벽은 비교적 낮지만, 고품질 콘텐츠와 기술력이 경쟁 우위를 좌우합니다. 스타트업에 대한 벤처투자도 활발하게 이루어지고 있습니다.
